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The site photographyinblue.fotomerchant.com states the following, "Photography in Blue provides unique wedding." We noticed that the website stated " Our friendly and professional approach will ensure that we will capture every moment, personality and emotion." It also stated " We love what we do and we want to be responsible for the photos that you will cherish for years to come. We have also provide customers with school, event and sport photography. Explore our website for examples of our work and contact us." The header had Melbourne Wedding Photography as the highest ranking keyword. This keyword was followed by Melbourne Pet Photography, reportage, and documentary photography which isn't as urgent as Melbourne Wedding Photography. The other words the site used was wedding. photography is also included but could not be understood by web engines.